Whetstone
Do the work only a strategy consultant can do. Hand off the rest.
Let AI handle the busywork. Only do the work that matters.
Too much of your week is consumed by work that doesn't need your strategic judgment.
Industry research, competitor profiling, data aggregation, formatting frameworks — real work, just not your work.
But you don't have to do it alone.
You are the strategist.
AI is your tireless analyst.
Tireless, encyclopedic, and fast — but it doesn't know your client's context or your strategic judgment. You guide it with your expertise.
Direct it. Review it. Sign off.
- Assign the first pass. Market sizing, competitive landscape mapping, trend research — the work that requires thoroughness, not strategic insight.
- Keep the strategic judgment. AI surfaces patterns and synthesizes research. You identify what matters, craft the recommendation, and shape the narrative for your client.
- Maintain your standards. Your analytical rigor, your storytelling, your client relationships. AI accelerates the research; it doesn't replace the strategy.
For strategy consultants whose time is the bottleneck.
Market Entry
Landscape analysis, competitor positioning, market sizing
Competitive Strategy
Competitor profiling, capability benchmarking, strategic options
Strategic Planning
Trend synthesis, scenario planning, strategic framework development
Growth Strategy
Opportunity assessment, portfolio analysis, whitespace mapping
Your time is the constraint. Your strategic judgment is the value.
How we work with you.
Workshops
We teach your team the method.
One-on-one coaching
We take you from curious to confident. Personal guidance applied to your practice.
Custom workflow design
Built around how you already work.
Team
Chris Parles — Builds and teaches. Background in software, product, and operations.
Justin Feldstein — Builds and teaches. Background in software, product, and operations.
Tell us what's eating your week.
Three short steps. We reply within one business day.
Email: [email protected]